The Chrysler Group is showcasing its new “Imported from Detroit” tagline for the 200 model series with a massive wrap covering almost the entire west side of the company’s 15-story headquarters in Auburn Hills, Michigan. The Detroit automaker's new tagline made its debut in a two-minute advertising spot for the company's latest entry to the mid-size segment on Super Bowl Sunday. “The 2011
READ MORE - Chrysler Wraps Auburn Hills HQ with New "Imported From Detroit" Tagline
Showing posts with label Chrysler 200. Show all posts
Showing posts with label Chrysler 200. Show all posts
Friday, February 18, 2011
Saturday, February 5, 2011
2011 Chrysler 200 Convertible to get its First Public Outing at the Chicago Auto Show
The new 200 Convertible will make its motorshow premiere at the upcoming 2011 Chicago Auto Show, which runs for the public from February 11 to 20, Chrysler confirmed today. Essentially a re-packaged, re-designed and partially re-engineered version of the drop-top Sebring, the 200 Convertible will soon go on sale in the States with a starting price of $27,195, and a choice of two powerplants, a 173HP 2.4-liter four-pot and a new 283HP 3.6-liter V6, both matched to a six-speed automatic transmission.
“The coming out of the stylish new 200 Convertible at the Chicago Auto Show completes the brand transformation in conjunction with the largest consumer auto show in the country,” said Olivier Francois, CEO — Chrysler Brand, Chrysler Group LLC. “The 200 Convertible is the fourth new vehicle introduced in the last three months coming on the heels of the debuts of the new 2011 Chrysler 200 sedan and 2011 Town & Country minivan in Los Angeles and the introduction of the all-new flagship Chrysler 300 in Detroit. Starting in Chicago, the entire Chrysler product lineup is new for 2011.
“The coming out of the stylish new 200 Convertible at the Chicago Auto Show completes the brand transformation in conjunction with the largest consumer auto show in the country,” said Olivier Francois, CEO — Chrysler Brand, Chrysler Group LLC. “The 200 Convertible is the fourth new vehicle introduced in the last three months coming on the heels of the debuts of the new 2011 Chrysler 200 sedan and 2011 Town & Country minivan in Los Angeles and the introduction of the all-new flagship Chrysler 300 in Detroit. Starting in Chicago, the entire Chrysler product lineup is new for 2011.
Friday, January 21, 2011
VIDEO: New Chrysler Ad Emphasizes the Importance of Style
In its latest commercial, Chrysler takes a trip down memory lane, showcasing some of its vintage models and wonders what ever happened to the glamour and style that these cars represented. And you guessed it; according to Chrysler, good 'ol American style is making a comeback on the firm's new models like the recently launched 300 sedan. Video available after the jump.
By Csaba Daradics
_______________________________VIDEO_______________________________
VIDEO: New Chrysler Ad Emphasizes the Importance of Style
In its latest commercial, Chrysler takes a trip down memory lane, showcasing some of its vintage models and wonders what ever happened to the glamour and style that these cars represented. And you guessed it; according to Chrysler, good 'ol American style is making a comeback on the firm's new models like the recently launched 300 sedan. Video available after the jump.
By Csaba Daradics
_______________________________VIDEO_______________________________
Monday, January 17, 2011
Chrysler 200 Convertible Photographer Lashes Out on Facebook, Calls the Person who Leaked the Pictures an "Arrogant D...bag"
If you've been following our daily posts, you'll remember that the first batch of photos of Chrysler's 200 Convertible, previously known as the Sebring, were leaked onto the net last Thursday (January 13, 2011). The following day, Chrysler posted the photos on its official website. End of story? Well, not exactly as we discovered a very interesting posting on the photographer's official Facebook page.
Webb Bland, the person who shot the admittedly impressive press photos of the 200 cabriolet accused a “misguided idiot somewhere outside of the fantastic marketing team at Chrysler” for leaking the images “weeks in advance of the meticulously scheduled unveiling”.
“Rage-induced”, Mr. Bland added that “it's goddamn infuriating that so many car blogs have already run many of the photos cropped awkwardly, without context or back story, and at a horribly compressed resolution, on top of that.”
While we can understand the photographer's disappointment, we think that his reaction was over the top. Leaks (intentional or...not) are all too common in the automotive industry and you just can’t accuse all blogs for the quality of the photos. Neither can you expect them to crop a photo just like a professional photographer. Furthermore, all sites posted the HD pictures once Chrysler decided to drop the ball.
Any website - be that a news outlet or a blog- jumps at such an opportunity in order to be able to convey the latest information to its readers. But in any case, we’re not the enemy of professional photographers and we’re pretty sure the online media wasn’t trying to sabotage Mr. Bland’s work.
Maybe Mr. Bland should’ve concentrated on finding out who was that “one selfish arrogant douchebag who got a hold of the digital files before the CEO was set to review the images”, rather than taking a shot at blogs and automotive websites that present his work to the public.
We don’t want to add any more fuel to this fire, but it seems that Mr. Bland has a good idea about who the culprit might be and maybe the fact that it could be a Chrysler exec is what caused him to lash out.
Granted, if someone inside Chrysler leaked the photos, there’s not much Mr. Bland can do, other than maybe re-evaluate his professional relationship with the automaker.
In any case, reporting the news shouldn’t be confused with wrongdoing.
By Csaba Daradics
Source: Facebook
_______________________________GALLERY_______________________________
Chrysler 200 Convertible Photographer Lashes Out on Facebook, Calls the Person who Leaked the Pictures an "Arrogant D...bag"
If you've been following our daily posts, you'll remember that the first batch of photos of Chrysler's 200 Convertible, previously known as the Sebring, were leaked onto the net last Thursday (January 13, 2011). The following day, Chrysler posted the photos on its official website. End of story? Well, not exactly as we discovered a very interesting posting on the photographer's official Facebook page.
Webb Bland, the person who shot the admittedly impressive press photos of the 200 cabriolet accused a “misguided idiot somewhere outside of the fantastic marketing team at Chrysler” for leaking the images “weeks in advance of the meticulously scheduled unveiling”.
“Rage-induced”, Mr. Bland added that “it's goddamn infuriating that so many car blogs have already run many of the photos cropped awkwardly, without context or back story, and at a horribly compressed resolution, on top of that.”
While we can understand the photographer's disappointment, we think that his reaction was over the top. Leaks (intentional or...not) are all too common in the automotive industry and you just can’t accuse all blogs for the quality of the photos. Neither can you expect them to crop a photo just like a professional photographer. Furthermore, all sites posted the HD pictures once Chrysler decided to drop the ball.
Any website - be that a news outlet or a blog- jumps at such an opportunity in order to be able to convey the latest information to its readers. But in any case, we’re not the enemy of professional photographers and we’re pretty sure the online media wasn’t trying to sabotage Mr. Bland’s work.
Maybe Mr. Bland should’ve concentrated on finding out who was that “one selfish arrogant douchebag who got a hold of the digital files before the CEO was set to review the images”, rather than taking a shot at blogs and automotive websites that present his work to the public.
We don’t want to add any more fuel to this fire, but it seems that Mr. Bland has a good idea about who the culprit might be and maybe the fact that it could be a Chrysler exec is what caused him to lash out.
Granted, if someone inside Chrysler leaked the photos, there’s not much Mr. Bland can do, other than maybe re-evaluate his professional relationship with the automaker.
In any case, reporting the news shouldn’t be confused with wrongdoing.
By Csaba Daradics
Source: Facebook
_______________________________GALLERY_______________________________
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